Bangalore’s Women-Led Startup Bags a Spot In The Winner List of India’s Best Startup Challenge Contest
CHUNAUTI 2.0 is a remarkable series of online challenges hosted by Software Technology Parks of India (STPI) to recognize the tech-enabled innovative solutions of startups that focus on sectors like Education, Wellness, Healthcare, Finance, E-Commerce, SaaS, Environment, and Agriculture. With the aim to drive the rise of startup culture in India, push women-led startups to the top and create scalable global businesses, STPI gives the startups access to learning, resources, and networks.
Mool Innovation Labs, under the leadership of Co-Founder Mrs. Subhashree Mishra, a female entrepreneur with 20+ years of experience in Operations and HR, made its way to the top with 18 other startups by giving competition to a total of 6,708 applications. The first round of the challenge took about 2,392 applicants to the next round and finally led 129 applicants to the presentation (final) round. The team from Mool presented its unique value proposition and interesting business model in front of the designated panel of the jury in multiple rounds of screening and evaluation.
Mool’s product “Mool Vetan” caught the attention of the jury in the challenge. The product is an innovative automation tool that offers tax optimization and salary personalization for all employees backed by intelligent algorithms. The intention is to customize any salary structure and optimize the benefits of compensation and tax while surveilling compliances, Income Tax, and Labor Laws. The product is accessible to employers, employees, and salaried individuals.
“We are delighted to have won the CHUNAUTI 2.0 challenge. With the team of most dedicated and persuasive professionals, I had seen it coming. Our victory does not only give us recognition and funding but also opens a plethora of networking opportunities with global businesses. As a female entrepreneur, the massive support through the victory feels rewarding. I also wish more women to venture into their entrepreneurial instincts and take a leap.” – Subhashree Mishra, Co-Founder.
Mool Innovation Labs is a leading financial startup that aims to create a sustainable solution for corporate employees by facilitating effective tax planning, smart investments, insurance, and borrowing options. Mool simplifies the personal financial and taxation jargon and makes it accessible to all. With the products of Mool, organizations and employees can now maximize the value of their salaries without a hassle. Mool’s mission is to create a platform to educate everyone, optimize the growth of their money, and empower them with rich facts and proven analysis for decision making.